Optimize Your Reader Engagement with Your Book’s Back Matter

Last time I shared about “front matter” and in this post, we’re talking all about what to include in the back of your book to encourage author-reader engagement.

Traditionally included in the back matter is:

The image above is in the back matter of my book, You MUST Write a Book: Boost Your Brand, Get More Business, and Become the Go-To Expert.
It’s crucial for the long-term success of your book that you optimize both the front matter and the back matter. If you have any questions, by all means, leave a comment below and ask away!

​​​​​​​If you haven’t already, grab a copy of You Must Write a Book and the companion guide.